putting people first
by experientia
Daily insights on user experience, experience design and people-centred innovation
29 January 2010
Nokia’s introduction to user experience

User experience is one of the most important success factors of a mobile application, according to Nokia. Therefore the company created a web section that describes the benefits of a good user experience, which also provides links and resources with more detailed material.

putting people first
by experientia

We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.

19 December 2014
Putting People First blog redesigned

Experientia’s Putting People First blog has been redesigned. It is now entirely responsive, allows for easier browsing, searching, and filtering, and features larger images on the posts. The entire history of posts remains accessible as before. We are still tweaking things and welcome any feedback.

27 November 2014
Why the world needs anthropologists – an update

Why the world needs anthropologists – Coming out of the ivory tower Location: Padua, Italy, Centro Culturale Altinate/San Gaetano Date and time: Friday, 5 December 2014, 13:00 – 18:00 Padua, Italy, 5 December 2014 – The second edition of the international symposium of applied anthropologists attempts to erase the boundary between ‘pure’ and ‘applied’ anthropology, […]

30 October 2014
The BancoSmart ATM by Experientia for UniCredit selected for ADI Design Index

Last year Experientia designed the interface of an ATM of UniCredit, a major Italian bank. The interface is now rolled out across the bank’s ATMs in Italy, to great satisfaction of the bank and the customers alike, since interaction speed is much faster and error rates went down dramatically. Last year UniCredit and Experientia also […]

29 October 2014
Experientia at EPIC: UX transforming a financial institution

In September 2014 Experientia gave a presentation on working as UX professionals with financial institutions at the EPIC conference in New York. The paper is now available on the EPIC site in HTML and PDF versions (free registration req’d). Abstract Application of a user-centered approach rooted in ethnographic methodologies facilitates a major European bank’s transition […]

25 October 2014
Experientia president to speak at User Friendly 2014 in China

Experientia president Michele Visciola is one of the keynote speakers at User Friendly 2014, the annual user experience conference of UXPA China, to be held in Wuxi, China, 13 to 16 November. The theme of the 11th conference is the “new era of the experience economy,” thus underlining the importance of transferring UX concepts and […]

19 October 2014
Event: Why the world needs anthropologists

An upcoming event is encouraging anthropologists to “come out of their ivory towers” and work more closely with their colleagues in the field, in order to bridge the gap between “pure” and “applied” anthropology. The international symposium “Why the world needs anthropologists” (Facebook page) will be held on 5 December 2014 in Padua, Italy. Experientia […]

29 January 2010
Nokia’s introduction to user experience

User experience is one of the most important success factors of a mobile application, according to Nokia. Therefore the company created a web section that describes the benefits of a good user experience, which also provides links and resources with more detailed material.

23 January 2010
Ethnographic research could make Google more relevant in China

Ethnographer Tricia Wang wrote an excellent and long comment on why Google is having troubles in China: While unfortunate that Google.CN may be shutting down, my ethnographic work in China revealed five things that aren’t being told in the current story: Many Chinese internet users don’t find Google to be very useful. Therefore, a Google […]

21 January 2010
Front book vs back book pricing: a service design challenge

Nick Marsh of EMC Conchango reflects on the conundrum of ‘front book’ vs ‘back book’ pricing, and the implications for service design. “This is a great example for illustrating the differences between designing for service-centric organisations as compared to designing for product-centric organisations, and it fits nicely with the insight that service design is really […]

21 January 2010
Upcoming service design conference in Sweden

One of the projects funded by the Danish programme for user-driven innovation (English summary) is DESINOVA (see also this earlier post). DESINOVA’s purpose is to enhance innovation among service and trading companies using the methods of user-driven innovation and service design. DESINOVA develops competences for user-driven innovation in trade and service companies and in design […]

21 January 2010
Urban sensing via mobile phones, an ARUP project

Arup Australasia has published a three-part technical overview on its research blog of its ‘urban sensing via mobile phones’ project. The research project, in collaboration with the UTS Centre for Real-Time Information Networks, explores technical approaches to sensing the presence of mobile phones in transit environments (bus, train, ferry etc.) as well as pedestrians, in […]

21 January 2010
FT on cultural differences in Chinese internet use

Western companies are struggling to bridge the growing gap created by the evolution of a cyberspace with Chinese characteristics. Kathrin Hille explains some of the cultural (and political) differences in today’s Financial Times. “[Chinese people] tend to roam the web like a huge playground, whereas Europeans and Americans are more likely to use it as […]

21 January 2010
Report: Booting up mobile health

Mobile health is emerging at the intersection of dynamic changes in mobility patterns, health care delivery, and new mobile technologies and networks. New technologies and the services they enable will be just one piece of a larger strategy for engaging consumers anywhere, anytime. Ultimately, mobile health will create more distributed health care systems that will […]

21 January 2010
Articles on Danish design research

The Danish Centre for Design Research (DCDR) is an umbrella organisation under the Danish Ministry of Culture for the design research that takes place at the Aarhus School of Architecture, The Danish Design School, Designskolen Kolding, and the Royal Danish Academy of Fine Arts, School of Architecture. The centre helps establish and promote Danish design […]

20 January 2010
Real-time video in 2020

Skype commissioned the Institute for the Future to research and start a conversation about the future of real-time video communication and what will it feel like to live and work in a world where real-time video is ubiquitous. The newly-released report was designed as a conversation starter about the likely changes in how we communicate […]

20 January 2010
If your kids are awake, they’re probably online

The average young American now spends practically every waking minute — except for the time in school — using a smart phone, computer, television or other electronic device, according to a new study from the Kaiser Family Foundation. Those ages 8 to 18 spend more than seven and a half hours a day with such […]

20 January 2010
Nokia’s design and user experience library

In recognition of the importance that good design and user experience plays in creating successful products and services, Forum Nokia has renewed and extended it support available for those looking to improve the quality of their mobile applications. Central to this effort has been the launch of a new User Experience program and resources for […]

19 January 2010
“Turn right after the petrol pump” – User research improves navigation on Google Maps India

Interesting Google Blog article on how user research dramatically improved driving directions on Google Maps India. The research was based on the fact that street names are not commonly known in India and the typical wayfinding strategy is to ask someone on the street. Now Google Maps India describes routes in terms of easy-to-follow landmarks […]

19 January 2010
Book: Pervasive Information Architecture

  Pervasive Information Architecture – Designing information space in ubiquitous ecologies is a book being written by Andrea Resmini and Luca Rosati for Morgan Kaufmann-Elsevier which promotes a holistic approach to information architecture and user experience. “Information is going everywhere, bleeding out of we thought was cyberspace and back into the real world: increasingly, many […]

18 January 2010
Information and communication technologies vital for social inclusion

The World Economic Forum today released its study on Scaling Opportunity: Information and Communications Technology for Social Inclusion, an analysis of how ICT is evolving to address the social and economic needs of the poor. The study notes that, as 4 billion people have access to the global communications infrastructure, the opportunity to create innovative […]

17 January 2010
danah boyd on why Zuckerberg is wrong to say “Privacy is Dead”

Ethnographer danah boyd, a Microsoft researcher, argues that Facebook’s Mark Zuckerberg is wrong saying that ‘the age of privacy is over’. “Privacy isn’t a technological binary that you turn off and on. Privacy is about having control of a situation. It’s about controlling what information flows where and adjusting measures of trust when things flow […]

16 January 2010
Are mobile phones Africa’s silver bullet?

Whether it’s checking market prices of crops, transferring money or simply making a call, mobile phones are transforming Africa. But, asks The Guardian, could this new technology end up bypassing the poorest? The problem apparently lies in the taxes levied by national governments that can make the cost prohibitive. Read full story

16 January 2010
Good: the Slow Issue

Good, the collaborative magazine, has published its “Slow Issue” with perspectives on a smarter, better and slower future: “At its simplest, slow stands for a focus on quality, authenticity, and longevity rather than a mindless adherence to the faster and cheaper ethos. This issue is about planning not only for tomorrow, but for the next […]

14 January 2010
From people to prototypes and products: ethnographic liquidity and the Intel Global Aging Experience study

The latest Intel Technology Journal (Volume 13, Issue 30 reports the research and development activities of the Intel Digital Health Group and its colleagues. One article, entitled “From people to prototypes and products: ethnographic liquidity and the Intel Global Aging Experience study“, documents how a large-scale, multi-site, ethnographic research project into aging populations, the Global […]

13 January 2010
Design for sustainable behaviour (part 3)

Can design change behavior? Although at times it can seem difficult to change just one person’s behavior, Professor Banny Banerjee, director of the Stanford Design Program says it is possible for design to induce large numbers of people to change their lifestyle, including deeply ingrained habits, to cause them to do better by the environment. […]

13 January 2010
The world in 2020: A glimpse into the future

Ten years ago we thought wireless was another word for radio, Peter Mandelson’s career was over – and only birds tweeted. So what will life be like a decade from now? The Independent newspaper provides a glimpse. 2020 vision: Our team of futurologists peers into mists of time Reflections on UK politics, the environment, leisure, […]

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