putting people first
by experientia
Daily insights on user experience, experience design and people-centred innovation
31 May 2009
In the US, even the homeless stay connected

The Wall Street Journal reports on the use of the internet by homeless people in San Francisco. “A few years ago, some people were worrying that a “digital divide” would separate technology haves and have-nots. The poorest lack the means to buy computers and Web access. Still, in America today, even people without street addresses […]

putting people first
by experientia

We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.

21 December 2014
Experientia’s Twitter feed live

Experientia has now its own Twitter feed. Four months of Putting People First posts and other links have already been uploaded. If you followed Experientia on Twitter through the feed of its CEO, Mark Vanderbeeken, make sure to now also follow the company (but don’t unfollow Mark, who will keep on tweeting away). And while […]

19 December 2014
Putting People First blog redesigned

Experientia’s Putting People First blog has been redesigned. It is now entirely responsive, allows for easier browsing, searching, and filtering, and features larger images on the posts. The entire history of posts remains accessible as before. We are still tweaking things and welcome any feedback.

27 November 2014
Why the world needs anthropologists – an update

Why the world needs anthropologists – Coming out of the ivory tower Location: Padua, Italy, Centro Culturale Altinate/San Gaetano Date and time: Friday, 5 December 2014, 13:00 – 18:00 Padua, Italy, 5 December 2014 – The second edition of the international symposium of applied anthropologists attempts to erase the boundary between ‘pure’ and ‘applied’ anthropology, […]

30 October 2014
The BancoSmart ATM by Experientia for UniCredit selected for ADI Design Index

Last year Experientia designed the interface of an ATM of UniCredit, a major Italian bank. The interface is now rolled out across the bank’s ATMs in Italy, to great satisfaction of the bank and the customers alike, since interaction speed is much faster and error rates went down dramatically. Last year UniCredit and Experientia also […]

29 October 2014
Experientia at EPIC: UX transforming a financial institution

In September 2014 Experientia gave a presentation on working as UX professionals with financial institutions at the EPIC conference in New York. The paper is now available on the EPIC site in HTML and PDF versions (free registration req’d). Abstract Application of a user-centered approach rooted in ethnographic methodologies facilitates a major European bank’s transition […]

25 October 2014
Experientia president to speak at User Friendly 2014 in China

Experientia president Michele Visciola is one of the keynote speakers at User Friendly 2014, the annual user experience conference of UXPA China, to be held in Wuxi, China, 13 to 16 November. The theme of the 11th conference is the “new era of the experience economy,” thus underlining the importance of transferring UX concepts and […]

31 May 2009
In the US, even the homeless stay connected

The Wall Street Journal reports on the use of the internet by homeless people in San Francisco. “A few years ago, some people were worrying that a “digital divide” would separate technology haves and have-nots. The poorest lack the means to buy computers and Web access. Still, in America today, even people without street addresses […]

31 May 2009
Round. The World. Connected. A video series

The Nokia Siemens Networks has created an extremely well produced website and video series, entitled “Round. The World. Connected.” that sets out to understand what connectivity means to different people and cultures across Europe, Asia and the Americas. The project focuses specifically on how the latest communications technologies are touching peoples lives and on the […]

30 May 2009
Your future job is social innovator: Predictions from Ezio Manzini

“The main activity of designers will be as social innovators,” said Ezio Manzini during an intimate conversation with o2NYC on May 6. Ezio’s talk outlined an exit strategy for conscious designers, a shift from making things to designing tools for a better society. For those of us who have signed on to the green revolution, […]

30 May 2009
Inside MAYA Design’s innovation boot camps

How a little lab called MAYA is giving firms such as Emerson and General Dynamics an innovation boost. Fast Company reports. “MAYA Design is juicing innovation by teaching techies design basics. The 50-member team of computer scientists, psychologists, designers, engineers, and anthropologists dedicates 30% of its resources to researching how humans and technology will interact […]

30 May 2009
Interviews on service design research

Researchers Daniela Sangiorgi (Lancaster University), Stefano Maffei (Politecnico di Milano) and Nicola Morelli (Aalborg University) launched this month a new site on service design research: “It aims to collectively build an understanding and foster a dialogue on where ideas and concepts of Service Design have come from, how these evolved over the last two decades […]

30 May 2009
The demise of ‘Form Follows Function’

Alice Rawsthorn, design critic of the International Herald Tribune, reflects on the fact that the appearance of most digital products bears no relation to what they do, and what that might mean for future design. “The dislocation of form and function has set a new challenge for designers: how to help us to operate ever […]

30 May 2009
Considering the future of mobile phones

Ken Banks, creator of FrontlineSMS, writes in PC World on the future of mobile phones and believes that many future mobile innovations will be borne out of the realities of the developing world. “In order to understand what users need and want from their next mobile device, we need to get in the field and […]

30 May 2009
Gartner: Users of mobile payments to double by 2012

  The number of people using mobile devices to purchase goods and services is expected to more than double by the end of 2012 globally, research firm Gartner Inc. reported. The impact is to be felt most in developing world where access to banking is limited. “Mobile payments, when used in developed countries such as […]

30 May 2009
NPR: mobile phones do much more than make calls

In Asia, Africa, Europe and elsewhere, cell phone technology has always been way ahead of what’s available in the states. Around the world, people use their phones in innovative, creative ways. For example, mobile phones help rural farmers gather information about crop prices, and bargain shoppers download coupons on the fly. For this NPR Talk […]

29 May 2009
Tinkering to the future

Alex Soojung-Kim Pang, researcher director at the Institute for the Future, is working on a book on the end of cyberspace – which he thinks will come as the internet moves off desktops and screens and becomes embedded in things, spaces and minds. So what lies beyond cyberspace, he asks in an essay he wrote […]

29 May 2009
Nokia’s Ovi Store criticised for lack of focus on people’s needs

In a long article in The Register, Andrew Orlowski looks at the many problems Nokia faced the other day with the launch of its Ovi Store, and criticises the company for a lack of focus on people’s needs: “Firstly, Nokia should focus on people’s needs – and applications that make the phone useful and fun […]

29 May 2009
Glued to the machine and going for broke

Natasha Schull, assistant professor in the MIT Program in Science, Technology, and Society, says Vegas gambling machines designed to get people to ‘play to extinction’. “After more than a decade of research that included lengthy observations and interviews focused on gambling machines, Schull is publishing her conclusions on how closely guarded, proprietary mathematical algorithms and […]

29 May 2009
In defense of distraction

New York Magazine has published a long article by Sam Anderson on “Twitter, Adderall, lifehacking, mindful jogging, power browsing, Obama’s BlackBerry, and the benefits of overstimulation.” “Free-associative wandering is essential to the creative process; one moment of judicious unmindfulness can inspire thousands of hours of mindfulness.” “Focus is a paradox—it has distraction built into it. […]

28 May 2009
CGAP podcast with Jonathan Donner of Microsoft Research India

Leading up to the 2009 Mobile Money Summit CGAP, an independent policy and research centre dedicated to advancing financial access for the world’s poor, is running a podcast series with some of the key people involved in the CGAP/DFID Branchless Banking in 2020 scenarios work. The process is based on one driving question: How can […]

28 May 2009
Africa banks on cell phones

Global Post reports on how millions in Ghana are entering the banking system through mobile phone system. “Nobody stands to benefit quite like Africa’s increasingly powerful telecom companies, the conglomerates who built this continent’s cellular towers and enable its calls. “These guys are going to be more powerful than Google, more powerful than Microsoft, within […]

28 May 2009
Vodafone’s Betavine launches social change community

Stephen Wolak, the brain behind Vodafone’s Betavine community, has launched a new social change community “where we look at how mobile technology and mobile services can bring about positive social change, particularly in developing countries.” The concept, he says, “is to bring together problem owners, contributors who can help with a mobile solution and activators […]

27 May 2009
Nokia’s sixth sense and new homescreen experience

Nokia Conversations is reporting on a rare behind-closed-doors Nokia design event dubbed The Inside Story. According to a first post, Alastair Curtis, Head of Design at Nokia, shared the design insight that your mobile is becoming more of a “sixth sense”, equipping you with “super-human” abilities. “This notion of your mobile providing your with pseudo […]

27 May 2009
The changing TV experience

Consumer Electronics 3.0 is the name Intel has chosen for a new concept of seamless integration of internet and television. The CE 3.0 website is rich in content, but more than that, it exemplifies the relevance of a user-centred approach in the design of new and innovative technology-based products and services. A few weeks ago, […]

27 May 2009
Selling user experience

Daniel Szuc is a principal consultant at a Apogee Usability Asia Ltd, based in Hong Kong, and previously worked on a usability team for Telstra Australia. When he moved to Hong Kong in 1998, he went about looking for jobs in usability, but there weren’t any available. So instead he started his own usability business. […]

27 May 2009
Is design the preeminent protagonist in user experience?

The latest issue of Ubiquity, a web-based publication of the Association for Computing Machinery (ACM), contains a fascinating account by Phillip Tobias on the emerging design principles that will generate a positive user experience, and satisfied and loyal users. “Think of one of your favorite items and imagine it right in front of you. You […]

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