putting people first
by experientia
Daily insights on user experience, experience design and people-centred innovation
30 September 2008
The marketing view of user-centred design

User-centred design becomes user-driven innovation when you are dealing with businesses in Central and Northern Europe, and customer-centric marketing when you deal with people working in marketing and branding. Yet these concepts are not at all the same, and share only superficial similarities. Case in point is this article from Marketing Daily. Some excerpts: Combining […]

putting people first
by experientia

We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.

19 December 2014
Putting People First blog redesigned

Experientia’s Putting People First blog has been redesigned. It is now entirely responsive, allows for easier browsing, searching, and filtering, and features larger images on the posts. The entire history of posts remains accessible as before. We are still tweaking things and welcome any feedback.

27 November 2014
Why the world needs anthropologists – an update

Why the world needs anthropologists – Coming out of the ivory tower Location: Padua, Italy, Centro Culturale Altinate/San Gaetano Date and time: Friday, 5 December 2014, 13:00 – 18:00 Padua, Italy, 5 December 2014 – The second edition of the international symposium of applied anthropologists attempts to erase the boundary between ‘pure’ and ‘applied’ anthropology, […]

30 October 2014
The BancoSmart ATM by Experientia for UniCredit selected for ADI Design Index

Last year Experientia designed the interface of an ATM of UniCredit, a major Italian bank. The interface is now rolled out across the bank’s ATMs in Italy, to great satisfaction of the bank and the customers alike, since interaction speed is much faster and error rates went down dramatically. Last year UniCredit and Experientia also […]

29 October 2014
Experientia at EPIC: UX transforming a financial institution

In September 2014 Experientia gave a presentation on working as UX professionals with financial institutions at the EPIC conference in New York. The paper is now available on the EPIC site in HTML and PDF versions (free registration req’d). Abstract Application of a user-centered approach rooted in ethnographic methodologies facilitates a major European bank’s transition […]

25 October 2014
Experientia president to speak at User Friendly 2014 in China

Experientia president Michele Visciola is one of the keynote speakers at User Friendly 2014, the annual user experience conference of UXPA China, to be held in Wuxi, China, 13 to 16 November. The theme of the 11th conference is the “new era of the experience economy,” thus underlining the importance of transferring UX concepts and […]

19 October 2014
Event: Why the world needs anthropologists

An upcoming event is encouraging anthropologists to “come out of their ivory towers” and work more closely with their colleagues in the field, in order to bridge the gap between “pure” and “applied” anthropology. The international symposium “Why the world needs anthropologists” (Facebook page) will be held on 5 December 2014 in Padua, Italy. Experientia […]

30 September 2008
The marketing view of user-centred design

User-centred design becomes user-driven innovation when you are dealing with businesses in Central and Northern Europe, and customer-centric marketing when you deal with people working in marketing and branding. Yet these concepts are not at all the same, and share only superficial similarities. Case in point is this article from Marketing Daily. Some excerpts: Combining […]

30 September 2008
Toward a European Internet-of-Things

Europe could take the lead in the next generation of the Internet. In a document entitled “EU Communication on Future Networks and the Internet”, the European Commission has outlined the main steps that Europe has to take to respond to the next wave of the Information Revolution that will intensify in the coming years due […]

30 September 2008
Mike Kuniavsky reflecting on PICNIC’s Internet of Things session

Mike Kuniavsky, one of the founders of Adaptive Path and currently principal of the ubiquitous computing device studio ThingM, wrote a (somewhat technical) reflection on his Orange Cone blog about the Internet of Things session at the recent PICNIC conference in Amsterdam. “One of the ideas that emerged in multiple presentations in conversations is for […]

29 September 2008
Picnic conference videos

On Dik.nl, you can find quite a lot of Picnic conference videos. (via European Centre for the Experience Economy)

29 September 2008
Thoughts on the Euro Information Architecture Summit 2008

Victor Lombardi was at the Euro IA Summit in Amsterdam, and reports on it on his blog Noise Between Stations. The article reviews presentations by Adam Greenfield (Head of Design Direction, Nokia and keynote speaker), Ruud Ruissaard (Informaat), Chris Fahey (Behavior), Eric Reiss, James Kalbach (Lexis-Nexis), Joe Lamantia (Media Catalyst), Peter Van Dijck and John […]

29 September 2008
On re-posting negative articles

A few days ago, I reposted excerpts from a rather negative piece on Adam Greenfield. Posting such articles is always a difficult call to make, and I am the first to admit that I don’t always make it right. Putting People First is a blog with news about what is happening in the field, and […]

27 September 2008
Experientia’s Jan-Christoph Zoels at Picnic /3

Experientia’s senior partner Jan-Christoph Zoels was this week at the Picnic conference in Amsterdam, and has been providing regular reports. Here is his third one, covering the Thursday afternoon sessions: Making Love is Eskil Steenberg (Quel Solaar)’s take on a multi-player story adventure. Imagine seeing your favourite game inside a steam sauna. Beautifully rendered images […]

26 September 2008
A little switch with a big impact

Is there a point in the evolution of mass market mobile phones that cellular connectivity as we understand it today is perceived not as a core feature, but as an optional extra? Jan Chipchase of Nokia explores convergence, connectivity and dis-connectivity in a new and smartly written essay titled “A Little Switch With a Big […]

26 September 2008
Why the net won’t turn us all into social isolationists

David Jennings, author of the book Net, Blogs and Rock’n’Roll, argues why he disagrees with Cass Sunstein on the future described in his book Republic.com 2.0, one where we all subscribe to the Daily Me, a filter that presents us only with the worldview of people we agree with. Last year Cass Sunstein produced a […]

26 September 2008
Microsoft Research New England inaugural symposium

On Sept. 22, 2008, Microsoft Research New England conducted an inaugural symposium in Cambridge, Mass., hosted by the Massachusetts Institute of Technology, to open an extensive collaboration with leading research institutions in the region. The symposium included introductions to Microsoft Research and its New England lab, discussed the possibilities inherent in interdisciplinary research projects, and […]

26 September 2008
Software that hacks your behaviour

I enjoyed this funny little article by Jasper van Kuijk on extremely persuasive software: We humans were not designed to work behind a computer all day. In fact we were not designed to be in the office all day. We find it hard to concentrate, only drink coffee, and don’t relax sufficiently. Here’s number of […]

26 September 2008
Is Adam Greenfield a communist or…?

Frankly, I don’t think so. But it’s a thought that provokes someone’s thinking, apparently. “Is Adam Greenfield A Communist Or…?” is the provocative title of an article by Jeroen Elstgeest (interaction designer at Informaat) on InfoDesign, who reflects on Adam Greenfield‘s keynote at the coming EuroIA Summit in Amsterdam. “Adam said people are pulling back […]

26 September 2008
Experientia’s Jan-Christoph Zoels at Picnic /2

Experientia’s senior partner Jan-Christoph Zoels is this week at the Picnic conference in Amsterdam and is sending regular updates. Here is his second one, covering the Thursday morning sessions: Group actions just got easier! – Clay Shirky jump-started the second day of PICNIC 08 with stories about the problems and challenges of social media. In […]

25 September 2008
Experientia’s Jan-Christoph Zoels at Picnic /1

Experientia’s senior partner Jan-Christoph Zoels is this week at the Picnic conference in Amsterdam and is sending regular updates. Here is his first one: Create the Future – Collaborative creativity is the guiding theme of Picnic, Amsterdam’s Cross Media Conference, now in its third year with a fascinating rooster of speakers, workshops and artistic events. […]

24 September 2008
Gestures will force the mouse into retirement

The Financial Times argues that the ability of computers to read and understand our gestures is bound to move the mouse into retirement: At almost 30 years old, is the computer mouse ready for retirement? Certainly, a growing band of human-computer interaction (HCI) specialists believe so. The crude language of “point and click”, they argue, […]

23 September 2008
Task-based user experience for home networks and smart spaces

Nokia Research Center published a technical report, entitled “Homebird – Task-based User Experience for Home Networks and Smart Spaces”. Contemporary wireless networks in people’s homes are already enabling consumer electronics devices to communicate with each other. Standards like Universal Plug and Play are being developed for interoperability between devices from different manufacturers. For example, a […]

22 September 2008
The New School appoints Bruce Nussbaum Professor of Innovation and Design

The New School has announced that Bruce Nussbaum, one of the leading thinkers and writers about the intersections of innovation and design, has been appointed Visiting Professor of Innovation and Design. He will work broadly across The New School, with a faculty “home base” in the School of Design Strategies at Parsons The New School […]

22 September 2008
In the Netherlands, ‘Big Brother’ cafe watches what you eat

The Restaurant of the Future at the University of Wageningen investigates the influences on eating behaviour and carries out studies for the food industry. Ceiling cameras record not only what food you selected, but what you almost selected and how long you paused before deciding. Facial recognition software analyses your level of enjoyment. The $4.5 […]

22 September 2008
Cultural clouds: a new kind of commons?

Joe Lamantia, a New York-based user experience and information architecture consultant, has a very good blog which now also contains a worthwhile article on the emergence of cultural clouds as the newest kind of public commons. By cultural clouds, I’m talking about the new layer of the human cultural stack we’re busy laying down as […]

22 September 2008
Identity management manifesto

In March this year Trendbuero, the consultancy “for social change”, organised its 13th Trend Day. The topic was “Identity Management – Recognition replaces attention”, with speakers such as Richard Florida, Willem Velthoven of Mediamatic, Norbert Bolz (BANG-Design), Hartmut Esslinger of frog design, and Dick Hardt of identity 2.0. The organizers have synthesised the interviews with […]

Show more articles