putting people first
by experientia
Daily insights on user experience, experience design and people-centred innovation
25 July 2005
When cell phones become oracles [Wired News]

Cell phones know whom you called and which calls you dodged, but they can also record where you went, how much sleep you got and predict what you’re going to do next. At least, these are the capabilities of 100 customised phones given to students and employees at the Massachusetts Institute of Technology — and […]

putting people first
by experientia

We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.

19 December 2014
Putting People First blog redesigned

Experientia’s Putting People First blog has been redesigned. It is now entirely responsive, allows for easier browsing, searching, and filtering, and features larger images on the posts. The entire history of posts remains accessible as before. We are still tweaking things and welcome any feedback.

27 November 2014
Why the world needs anthropologists – an update

Why the world needs anthropologists – Coming out of the ivory tower Location: Padua, Italy, Centro Culturale Altinate/San Gaetano Date and time: Friday, 5 December 2014, 13:00 – 18:00 Padua, Italy, 5 December 2014 – The second edition of the international symposium of applied anthropologists attempts to erase the boundary between ‘pure’ and ‘applied’ anthropology, […]

30 October 2014
The BancoSmart ATM by Experientia for UniCredit selected for ADI Design Index

Last year Experientia designed the interface of an ATM of UniCredit, a major Italian bank. The interface is now rolled out across the bank’s ATMs in Italy, to great satisfaction of the bank and the customers alike, since interaction speed is much faster and error rates went down dramatically. Last year UniCredit and Experientia also […]

29 October 2014
Experientia at EPIC: UX transforming a financial institution

In September 2014 Experientia gave a presentation on working as UX professionals with financial institutions at the EPIC conference in New York. The paper is now available on the EPIC site in HTML and PDF versions (free registration req’d). Abstract Application of a user-centered approach rooted in ethnographic methodologies facilitates a major European bank’s transition […]

25 October 2014
Experientia president to speak at User Friendly 2014 in China

Experientia president Michele Visciola is one of the keynote speakers at User Friendly 2014, the annual user experience conference of UXPA China, to be held in Wuxi, China, 13 to 16 November. The theme of the 11th conference is the “new era of the experience economy,” thus underlining the importance of transferring UX concepts and […]

19 October 2014
Event: Why the world needs anthropologists

An upcoming event is encouraging anthropologists to “come out of their ivory towers” and work more closely with their colleagues in the field, in order to bridge the gap between “pure” and “applied” anthropology. The international symposium “Why the world needs anthropologists” (Facebook page) will be held on 5 December 2014 in Padua, Italy. Experientia […]

25 July 2005
When cell phones become oracles [Wired News]

Cell phones know whom you called and which calls you dodged, but they can also record where you went, how much sleep you got and predict what you’re going to do next. At least, these are the capabilities of 100 customised phones given to students and employees at the Massachusetts Institute of Technology — and […]

25 July 2005
London exhibition of designer hearing aids [BBC]

The UK’s largest charity for deaf people and a design magazine are launching an exhibition of futuristic hearing aids to make them more popular. The show, called Hearwear, opens at the Victoria & Albert Museum in London this week. Read full story (Related story: The new look of hearing – Red Herring]

25 July 2005
Mobile phones boom in Tanzania [BBC]

The enormous growth of mobile phones in Tanzania is helping to close the digital divide between Africa and the West. Mobile phones seem to have created a new sector of the economy, and some now wonder if the emphasis on the internet when looking at the digital divide was wrong-headed. Len Waverman, an economics professor […]

25 July 2005
Single gadget weaves phone, internet and media services [International Herald Tribune]

France Télécom this month offered up its latest version of convergence by tacking on a few useful services to its Livebox home networking product, a “triple play” service combining Internet, telephone and television service. The most interesting of the new “Liveservices” from the company is a Wi-Fi-based cordless home phone. Called Livephone, the device uses […]

24 July 2005
Harvard articles on the user-centred approach

Harvard Business School Publishing has some articles available as (paying) downloads describing how experience design and the user-centred approach can lead to innovation. Let the Users Take the Lead – May 15, 2005 Interview with Eric von Hippel, the head of the Innovation and Entrepreneurship Group and a professor of management and innovation entrepreneurship at […]

24 July 2005
Residences for the elderly that feel just like home [Newsweek]

It seems so obvious: let people age the way they have lived. Today, finally, it’s beginning to happen. From upscale residences in California to family-size nursing homes in Mississippi, living facilities for the elderly are undergoing an architectural and cultural makeover: big, sterile institutions are out, small, homey environments in. The need has never been […]

23 July 2005
Proctor & Gamble targeting teens with clever blogs [Fast Company]

On a blog called sparklebodyspray.com, the pastel geometric images of four faceless girls emphasize the four authors, code-named Vanilla, Tropical, Rose, and Peach. Vanilla and her crew aren’t people at all. They’re the names of four perfume sprays, targeted to teens, created under the Secret brand by Proctor & Gamble. Secret Sparkle Body Spray products […]

23 July 2005
‘Zero waste’ is Seattle’s new garbage mantra [Seattle Post Intelligencer]

Moving beyond recycling to preventing garbage itself as the next generation of social and civic responsibility, Seattle Public Utilities is launching an initiative called Wasteless in Seattle. With the long-term goal of “zero waste,” the city hopes to drastically reduce the need for landfills and to lower disposal, transportation and energy costs. Read full story […]

23 July 2005
Don Norman on the pitfalls of human-centred design

Human-centred design has become such a dominant theme in design that it is now accepted by interface and application designers automatically, without thought, let alone criticism. That’s a dangerous state — when things are treated as accepted wisdom. The purpose of this essay [published in the July|August 2005 edition of Interactions Magazine] is to provoke […]

23 July 2005
“thoughtless acts?”: observations on intuitive design

thoughtless acts? is a book by Jane Fulton Suri and IDEO that invites you to notice the subtle and amusing ways that people react to the world around them. These “thoughtless acts” reveal how people how people behave in a world not always tailored to their needs and demonstrate the kind of real-world observational approach […]

22 July 2005
The world is round [New York Review of Books]

The centrally planned economies that were constructed to embody Marx’s vision of communism have nearly all been swept away, and the mass political movements that Marxism once inspired are no more. Yet Marx’s view of globalisation lives on, and nowhere more vigorously than in the writings of Thomas Friedman. Like Marx, Friedman believe that globalisation […]

22 July 2005
Designing customer experience with Kyle Coolbroth [Small Business Branding]

Somehow I attributed the first experience design podcast to the Experience Journal (see post). In fact, the honour goes to Small Business Branding. But they both interviewed the same person, Kyle Coolbroth. “On today’s show, my guest is Kyle Coolbroth, the man with the coolest name on the planet. He’s the founder of Unlimited Options, […]

22 July 2005
From “System Design” to “Experience Design” [Philips]

Brian Regienczuk, a senior project manager & consultant at Philips (see previous post) also pointed me to the ambient experience info on Philips Medical. “Imagine if you could break down the barriers that can make a visit to the hospital an intimidating experience for patients, harnessing technology to enhance patient comfort and understanding, while providing […]

22 July 2005
Design’s new school of thought [Business Week]

IDEO’s David Kelley is building a “D-school” that aims to put students in direct contact with the people they’re designing for. An interview on the D-school as a B-school with Bruce Nussbaum. Read full story (via Metacool)

22 July 2005
The Financial Times reflecting on foresight

If we believe what we read, not only the South China tiger and the Cross River gorilla but the Japanese and Italians are heading for extinction. Doomsday projections make good headlines – we offer a few here – but the fact is that we would be smarter to expect the unexpected. Read full story

22 July 2005
The future of shopping [Philips Design]

Brian Regienczuk, a senior project manager & consultant at Philips, commented on some of my previous Philips posts and pointed me to the very informative sites on the “Future of Shopping” (see link below) and “Ambient Intelligence“. The “Future of Shopping” site, which argues for a strong user-centred approach in retail, starts with the mission […]

22 July 2005
This pen is mighty [International Herald Tribune]

Three French companies, with an assist from the Finns and the Swedes, have combined their ingenuity to come up with a digital pen-and-paper system called PaperPC that, broadly speaking, digitises anything you can write with a pen. What makes it different from similar systems is that it also collects all of your notes, drawings or […]

21 July 2005
Are we losing our innovation religion? [EDN]

You can outsource product design to a third party, which in turn may use big chunks of external intellectual property; you can outsource physical manufacturing; and now, you can even outsource your research and development. […] What’s left? Not to worry, many say: The companies that outsource so many aspects of their roles can do […]

21 July 2005
How Skandia generates its future faster [Fast Company]

Five years ago, at Swedish giant financial services giant Skandia, Lief Edvinsson became the world’s first director of intellectual capital. He quickly set out to revolutionise the corporate accounting with a new framework for measuring intangibles: the company’s valuable “soft stuff” such as customer relations and organisational knowledge. Now he’s reinventing another business practice — […]

21 July 2005
It rings, it plays, it has TV [Christian Science Monitor]

First there were TVs. Then came PCs. Now, mobile phones are becoming the ‘third screen’ for viewing video. Read full story

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