putting people first
by experientia
Daily insights on user experience, experience design and people-centred innovation
31 July 2005
Oakley’s new sunglasses are Bluetooth-enabled mobile eyewear [Reuters]

Oakley Inc. is jumping into the electronic age with sunglasses that play music and work with cell phones as it targets gadget lovers who want more than just protection from the sun. The project involves a collaboration with Motorola and Cingular. Read full story

putting people first
by experientia

We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.

19 December 2014
Putting People First blog redesigned

Experientia’s Putting People First blog has been redesigned. It is now entirely responsive, allows for easier browsing, searching, and filtering, and features larger images on the posts. The entire history of posts remains accessible as before. We are still tweaking things and welcome any feedback.

27 November 2014
Why the world needs anthropologists – an update

Why the world needs anthropologists – Coming out of the ivory tower Location: Padua, Italy, Centro Culturale Altinate/San Gaetano Date and time: Friday, 5 December 2014, 13:00 – 18:00 Padua, Italy, 5 December 2014 – The second edition of the international symposium of applied anthropologists attempts to erase the boundary between ‘pure’ and ‘applied’ anthropology, […]

30 October 2014
The BancoSmart ATM by Experientia for UniCredit selected for ADI Design Index

Last year Experientia designed the interface of an ATM of UniCredit, a major Italian bank. The interface is now rolled out across the bank’s ATMs in Italy, to great satisfaction of the bank and the customers alike, since interaction speed is much faster and error rates went down dramatically. Last year UniCredit and Experientia also […]

29 October 2014
Experientia at EPIC: UX transforming a financial institution

In September 2014 Experientia gave a presentation on working as UX professionals with financial institutions at the EPIC conference in New York. The paper is now available on the EPIC site in HTML and PDF versions (free registration req’d). Abstract Application of a user-centered approach rooted in ethnographic methodologies facilitates a major European bank’s transition […]

25 October 2014
Experientia president to speak at User Friendly 2014 in China

Experientia president Michele Visciola is one of the keynote speakers at User Friendly 2014, the annual user experience conference of UXPA China, to be held in Wuxi, China, 13 to 16 November. The theme of the 11th conference is the “new era of the experience economy,” thus underlining the importance of transferring UX concepts and […]

19 October 2014
Event: Why the world needs anthropologists

An upcoming event is encouraging anthropologists to “come out of their ivory towers” and work more closely with their colleagues in the field, in order to bridge the gap between “pure” and “applied” anthropology. The international symposium “Why the world needs anthropologists” (Facebook page) will be held on 5 December 2014 in Padua, Italy. Experientia […]

31 July 2005
Oakley’s new sunglasses are Bluetooth-enabled mobile eyewear [Reuters]

Oakley Inc. is jumping into the electronic age with sunglasses that play music and work with cell phones as it targets gadget lovers who want more than just protection from the sun. The project involves a collaboration with Motorola and Cingular. Read full story

30 July 2005
Democratizing Innovation by Eric Von Hippel

Innovation is rapidly becoming democratised. Users, aided by improvements in computer and communications technology, increasingly can develop their own new products and services. These innovating users — both individuals and firms — often freely share their innovations with others, creating user-innovation communities and a rich intellectual commons. In Democratizing Innovation, Eric Von Hippel, Professor and […]

30 July 2005
I screen, you screen: the new age of the music video [The New York Times]

Videos have taken on an exciting if uncertain life of their own, far away from the mother ship that launched them. They thrive at online music sites, they’re sold in record stores, they connect strangers across the Internet. And just this month, speculation was rampant that they might soon be coming to iPods, the hand-held […]

30 July 2005
Usability and San Francisco’s new voting equipment

San Francisco’s Department of Elections has become very interested in usability issues of voting quipment. Recently, the department had usability expert Scott Luebking come in to provide the staff some basic training on usability and voting equipment. The training included an introductory lecture on usability and some simple demonstrations of reviewing various types of voting […]

30 July 2005
Aaron Marcus on experience design

Aaron Marcos, president and principal designer/analyst of Aaron Marcus and Associates, contacted me to point me to some of his own resources on experience design. The website of his company provides a rich overview of case studies and articles, of which I would like to draw attention to the Samsung case study. It describes how […]

29 July 2005
Mapping emotions [Business Week]

Consumers crave “personal meaning” in products and services. To innovate, new methods are being developed to help designers understand the emotions that drive consumer decisions. Read full story

29 July 2005
The value of inventive services [Business Week]

  It’s the biggest part of the economy these days, but many companies’ innovation remain focused on products. Service innovation as a discipline is still in its infancy. Here’s why that needs to change. Read full story

29 July 2005
An orb with a galaxy of uses [Business Week]

Ambient Devices didn’t realise how many different applications people would find for its data-display invention. It’s a lesson in side effects. Read full story

29 July 2005
Business Week special issue on creativity

Get creative! The Knowledge Economy as we know it is being eclipsed by something new — call it the Creativity Economy. Even as policymakers and pundits wring their hands over the outsourcing of engineering, software writing, accounting, and myriad other high-tech, high-end service jobs — not to mention the move of manufacturing to Asia — […]

29 July 2005
Business Week launches innovation and design portal

  Business Week is joining the growing conversation about getting creative by launching a new online Innovation & Design portal — www.businessweek.com/innovate — to present the best research and thinking on the subject. It also features a special section on architecture.

29 July 2005
A brain trust in Bangalore [Business Week]

  High tech’s biggest name are keen to set up research operations in India — and not just because of the cheap labor. Sarnoff is one of many Western tech research outfits that have turned to India for its combination of low labor costs, big brains, and English speakers the likes of which are available […]

28 July 2005
Teens spurn e-mail for messaging [BBC]

US teenagers prefer instant messaging rather than e-mail to stay in touch with each other, research shows. A Pew Internet and American Life Project study found online teens are increasingly tech-savvy. Nearly nine out of 10 teenagers say they use the net, up from 74 percent in 2000, according to the Pew study. Read full […]

27 July 2005
Managing for creativity [Harvard Business Review]

Over many years, the leaders of SAS Institute have distilled a set of principles for getting peak performance from creative people. Among them: Value the work over the tools, reward excellence with challenges, and minimize hassles. A company’s most important asset isn’t raw materials, transportation systems, or political influence. It’s creative capital—simply put, an arsenal […]

27 July 2005
Should design inform social policy? [UsabilityNews]

Does design have a role in implementing social policy and addressing political challenges? In an informal debate on “Design and Social Policy”, the July meeting of AIGA Experience Design in London weighed up just how far designers should be engaged in the political practices of shaping society. Talking from the front bench were panellists: Ben […]

27 July 2005
Mobiles becoming ‘media channels’ [BBC]

Mobiles are becoming “media channels” as music, games, gambling and adult content clamour to make the industry worth $42.8bn by 2010. Read full story

27 July 2005
Tech’s “dearth of innovation” [Business Week]

That’s due to “near-monopolists” in many areas, says futurist Mark Anderson, whose newsletter is read by the likes of Gates and Dell. Mark Anderson just might be one of the most influential technology futurists around. His weekly newsletter, Strategic News Service (SNS), is widely read by a who’s who of investors and tech visionaries. Read […]

27 July 2005
World’s first ambient experience suite opens [PhysOrg.com]

The Ambient Experience suite uses Philips’ lighting and consumer electronics to create a welcoming and patient-friendly environment for children undergoing medical scans. Featuring a Philips Brilliance CT (computed tomography) scanner in a room with curved walls, it lets young patients choose a theme – or ‘ambient environment’ – for the room by waving a radio […]

26 July 2005
Ethnography at McDonald’s

Blogger Grant McCracken has posted a nice tale about doing ethnography at McDonald’s to figure out why people order smaller drink sizes in the drive-thru than inside. And in the process, provides a nice concise explanation of a research approach. Read full post (via Customer Experience Crossroads)  

25 July 2005
How Philips found new spark [Business Week]

CEO Gerard Kleisterlee tells how an emphasis on smart design pushes innovation, makes happy customers — and boosts the bottom line. Read full interview (via Brian Regienczuk)

25 July 2005
What does a sustainable society look like?

The Pattern Map offers a visual guide to the sustainability patterns that provide a framework for developing a Conservation Economy: an ecologically restorative, socially just and reliably prosperous society. The fifty-seven patterns are adaptable to local ecosystems and cultures, yet universal in their applicability.

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