putting people first
by experientia
Daily insights on user experience, experience design and people-centred innovation
30 June 2005
Telecom Italia to invest 200 million € in Olivetti, half of which on R&D

Olivetti, one of the most historic names in Italian industry, was on Wednesday relaunched by the Telecom Italia group after several years out of the public eye. Between 2005 and 2007, Telecom Italia will invest 200 million € in Olivetti, half of which on R&D. They also announced a collaboration with the acclaimed British designer […]

putting people first
by experientia

We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.

21 December 2014
Experientia’s Twitter feed live

Experientia has now its own Twitter feed. Four months of Putting People First posts and other links have already been uploaded. If you followed Experientia on Twitter through the feed of its CEO, Mark Vanderbeeken, make sure to now also follow the company (but don’t unfollow Mark, who will keep on tweeting away). And while […]

19 December 2014
Putting People First blog redesigned

Experientia’s Putting People First blog has been redesigned. It is now entirely responsive, allows for easier browsing, searching, and filtering, and features larger images on the posts. The entire history of posts remains accessible as before. We are still tweaking things and welcome any feedback.

27 November 2014
Why the world needs anthropologists – an update

Why the world needs anthropologists – Coming out of the ivory tower Location: Padua, Italy, Centro Culturale Altinate/San Gaetano Date and time: Friday, 5 December 2014, 13:00 – 18:00 Padua, Italy, 5 December 2014 – The second edition of the international symposium of applied anthropologists attempts to erase the boundary between ‘pure’ and ‘applied’ anthropology, […]

30 October 2014
The BancoSmart ATM by Experientia for UniCredit selected for ADI Design Index

Last year Experientia designed the interface of an ATM of UniCredit, a major Italian bank. The interface is now rolled out across the bank’s ATMs in Italy, to great satisfaction of the bank and the customers alike, since interaction speed is much faster and error rates went down dramatically. Last year UniCredit and Experientia also […]

29 October 2014
Experientia at EPIC: UX transforming a financial institution

In September 2014 Experientia gave a presentation on working as UX professionals with financial institutions at the EPIC conference in New York. The paper is now available on the EPIC site in HTML and PDF versions (free registration req’d). Abstract Application of a user-centered approach rooted in ethnographic methodologies facilitates a major European bank’s transition […]

25 October 2014
Experientia president to speak at User Friendly 2014 in China

Experientia president Michele Visciola is one of the keynote speakers at User Friendly 2014, the annual user experience conference of UXPA China, to be held in Wuxi, China, 13 to 16 November. The theme of the 11th conference is the “new era of the experience economy,” thus underlining the importance of transferring UX concepts and […]

30 June 2005
Telecom Italia to invest 200 million € in Olivetti, half of which on R&D

Olivetti, one of the most historic names in Italian industry, was on Wednesday relaunched by the Telecom Italia group after several years out of the public eye. Between 2005 and 2007, Telecom Italia will invest 200 million € in Olivetti, half of which on R&D. They also announced a collaboration with the acclaimed British designer […]

30 June 2005
Today’s Front Pages

Newseum, a site billing itself as “the interactive museum of news” has created Today’s Front Pages, a Flash-based interface to let users see the front page of over 435 newspapers across 45 countries. Pointing at a dot will show the current front page for the linked paper; clicking will give you a close-up of the […]

30 June 2005
Ireland today is the richest country in the EU after Luxembourg [International Herald Tribune]

The country that for hundreds of years was best known for emigration, tragic poets, famines, civil wars and leprechauns today has a per capita gross domestic product higher than that of Germany, France and Britain. How Ireland went from the sick man of Europe to the rich man in less than a generation is an […]

30 June 2005
New political tool: text messaging [Christian Science Monitor]

If television helped bring down the Berlin Wall and the fax machine helped protesters organize during the Tiananmen Square protests, cellphone text messaging, also known as SMS (short message services), may be the new political tool for activists. In tech-savvy nations like South Korea, but more so in controlled societies like China and the Middle […]

29 June 2005
British Library’s strategic priority 1: enrich the user experience

  The British Library recently published “Redefining the Library: The British Library’s strategy 2005 – 2008″ and lists as its top 3 strategic priorities: enrich the user’s experience, build the digital research environment, and transform search and navigation.Read more

29 June 2005
The zen of technology [c|net]

David Hill, director of design for Lenovo, shares his perspectives on design and technology. Read full story

29 June 2005
India’s tech renaissance [c|net]

The first $100 computer is a fitting icon for a country undergoing major changes in the development of its technology, economy and society. As Indian companies increasingly break away from the limitations of handling outsourced services for Western corporations, innovations are likely to multiply and inspire the rising number of independently minded engineers and executives […]

29 June 2005
Web content by and for the masses [The New York Times]

  From photo- and calendar-sharing services to “citizen journalist” sites and annotated satellite images, the Internet is morphing yet again. A remarkable array of software systems makes it simple to share anything instantly, and sometimes enhance it along the way. Read full story

29 June 2005
2005 Industrial Design Excellence Awards [Business Week]

  If you have some time, check out the 158 awarded products on the Business Week website (accessible from the “slide show” link). They are neatly organised in fourteen categories: business & industrial design, computer equipment, consumer products, design exploration, design strategy, digital media, environments, furniture, medical & scientific, packaging graphics, research, student designs, transportation, […]

29 June 2005
Branding Chinese companies and products globally II [Christian Science Monitor]

  Their names don’t exactly spark instant recognition: Lenovo, Haier, TCL, Pearl River Pianos, State Grid Corp., and CNOOC. If they mean nothing to you, just wait a few years. All of them are prominent Chinese corporations set to go global and may soon become household words.Read full story

29 June 2005
Branding Chinese companies and products globally I [International Herald Tribune]

  Never heard of brand names like Great Wall, Hisense, Konka, Amoy and Panda? Outside China, few have. But someday that may change. In a policy termed “go global,” China’s leaders have been quietly encouraging Chinese companies for years to set up overseas operations, acquire foreign assets and transform themselves into multinational corporations – in […]

29 June 2005
The new heroes, a feature on social entrepreneuship [PBS]

The New Heroes tells the dramatic stories of 14 daring people from all corners of the globe who, against all odds, are successfully alleviating poverty and illness, combating unemployment and violence, and bringing education, light, opportunity and freedom to poor and marginalised people around the world. Also known as “social entrepreneurs,” they develop innovations that […]

29 June 2005
The book on perplexing Italians [International Herald Tribune]

Being Italian, says the columnist Beppe Severgnini, is a full-time job. “We never forget who we are, and we take pleasure in confounding those who observe us,” he notes. As a matter of fact, Italians are so profoundly perplexing that trying to explain – and demystify – what it means to be Italian to those […]

28 June 2005
The seamless connection: from strategy, brand and innovation to product, service and experience

Like the fashionable width of neckties, business ideas cycle up and down in marketplace importance. The important thing to remember is that although the marketplace buzzwords change, the process of strategic planning, branding and innovation are all still relevant and in fact tied seamlessly to product, experience and service.Read full article

27 June 2005
How US consumerism changed the face of Europe [Christian Science Monitor]

The Americanisation of Europe by way of mass marketing is not at all a new phenomenon and, despite all of Europe’s umbrage, its participation has been quite voluntary. Read full review

27 June 2005
David Byrne writes about Bruce Mau’s Massive Change project

David Byrne writes about the Bruce Mau show at Toronto’s Art Gallery of Ontario, called Massive Change. He finds Mau’s project disturbing for its optimism and especially its utopianism. Read full feature [Also available: David Byrne/Bruce Mau interview in Contemporary Magazine (PDF, 576 kb)]

27 June 2005
24/7, teens get the message [Los Angeles Times]

A long feature on how teens use digital devices to stay connected with each other. Read full story

27 June 2005
Beyond MMS [The Feature]

  As the leader of Sony Corporation’s mobile media research and design groups in Tokyo, John Poisson spent two years focused on how people use cameraphones, and why they don’t use them more often. Now, he and human-computer interaction researchers Chris Beckmann and Scott Lederer are developing cameraphone software and services they hope will get […]

24 June 2005
User-centred design at Microsoft

  User experience and interface design in the context of creating software represents an approach that puts the user, rather than the system, at the centre of the process. This philosophy, called user-centred design, incorporates user concerns and advocacy from the beginning of the design process and dictates the needs of the user should be […]

23 June 2005
Big advertisers catch the bug for viral campaigns [Reuters]

  Some of the world’s biggest advertisers, including Microsoft and Anheuser-Busch, are increasingly turning to electronic word-of-mouth advertising campaigns as they seek inexpensive, provocative and entertaining ways to reach new customers. Read full story

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