Daily insights on user experience, experience design and people-centred innovation Audience
26 November 2004
The Persuaders [PBS]

Now and then you find something truly interesting on the field of marketing and communications, like this in-depth web site on the future of the field developed by America’s top investigative journalism public TV programme Frontline. Go to website

putting people first
by experientia

We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.

1 January 2015
Happy Playful New Year
21 December 2014
Experientia’s Twitter feed live

Experientia has now its own Twitter feed. Four months of Putting People First posts and other links have already been uploaded. If you followed Experientia on Twitter through the feed of its CEO, Mark Vanderbeeken, make sure to now also follow the company (but don’t unfollow Mark, who will keep on tweeting away). And while […]

19 December 2014
Putting People First blog redesigned

Experientia’s Putting People First blog has been redesigned. It is now entirely responsive, allows for easier browsing, searching, and filtering, and features larger images on the posts. The entire history of posts remains accessible as before. We are still tweaking things and welcome any feedback.

27 November 2014
Why the world needs anthropologists – an update

Why the world needs anthropologists – Coming out of the ivory tower Location: Padua, Italy, Centro Culturale Altinate/San Gaetano Date and time: Friday, 5 December 2014, 13:00 – 18:00 Padua, Italy, 5 December 2014 – The second edition of the international symposium of applied anthropologists attempts to erase the boundary between ‘pure’ and ‘applied’ anthropology, […]

30 October 2014
The BancoSmart ATM by Experientia for UniCredit selected for ADI Design Index

Last year Experientia designed the interface of an ATM of UniCredit, a major Italian bank. The interface is now rolled out across the bank’s ATMs in Italy, to great satisfaction of the bank and the customers alike, since interaction speed is much faster and error rates went down dramatically. Last year UniCredit and Experientia also […]

29 October 2014
Experientia at EPIC: UX transforming a financial institution

In September 2014 Experientia gave a presentation on working as UX professionals with financial institutions at the EPIC conference in New York. The paper is now available on the EPIC site in HTML and PDF versions (free registration req’d). Abstract Application of a user-centered approach rooted in ethnographic methodologies facilitates a major European bank’s transition […]

26 November 2004
The Persuaders [PBS]

Now and then you find something truly interesting on the field of marketing and communications, like this in-depth web site on the future of the field developed by America’s top investigative journalism public TV programme Frontline. Go to website

15 November 2004
Art fuses with urbanity in an aesthetically pure redesign of the Modern [New York Times]

The Museum of Modern Art is back. And just in time. The city has grown up since the Modern shut its doors to build its new home two and a half years ago. The hole left by the twin towers. A war in Iraq. A polarised electorate. Our culture is in a crisis as critical […]

9 November 2004
Design, key factor for success [Philips]

Speech by Dr. Stefano Marzano, CEO & Chief Creative Director of Philips Design at the German Marketing Association Conference in Hamburg. Read the full speech

9 November 2004
2015, a special feature [BBC]

2015 – Where will we be? is the title of a special feature on development issues around the world by the BBC World Trust. Go to the BBC’s 2015 website

1 November 2004
Interview with Genevieve Bell, cultural anthropologist at Intel

Genevieve Bell, a cultural anthropologist at Intel, has fundamentally changed the way we think about design, technology and culture. Through research and observation, Bell brought to our awareness how concepts of ‘home’, ‘family’ and ‘individual’ vary from one culture to another. Bell’s research has taken her to India, Indonesia, China, Singapore, Malaysia, Korea and Australia. […]

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